Welcome To Our Office in East Rutherford, NJ . We Welcome New Patients. Request Your Appointment Today Request Your Appointment Today

We invite you to contact us today to discuss your care.
Please don’t hesitate to call us at (201) 728-9222.

We invite you to contact us today to discuss your care.
Please don’t hesitate to call us at (201) 728-9222.

Request Your Appointment Today
Optometrist in East Rutherford, NJ

Welcome To The Office Of

William C. Fruchtman, O.D.

Superior Eye Care to Prevent Eye Disease
An annual eye exam is your most essential tool to maintain your eye health. Dr. Fruchtman O.D. will help you maintain your best vision possible with top-notch eye care and state-of-the-art technology. Call us today!

Get the Best Fit for Your Contact Lenses
Is it time to ditch your eyeglasses for contact lenses? Contacts provide you with better vision than glasses. Plus, you’ll be able to participate in sports, dance, and other daily activities without the worry of glasses. Dr. Fruchtman O.D. is your trusted eye doctor for your contact lens needs.

​Eyeglasses that Totally Match Your Style
Looking for the perfect pair of eyeglasses or prescription sunglasses? Don’t settle for a humdrum, everyday look. Dr. Fruchtman O.D. is your optometrist who will help select the right glasses that match your own unique style and fit your budget.

Our Services

We are dedicated to providing the highest level of service so you can have the vision you deserve.

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New Patients

Part of easing your concerns is explaining what you can expect from our practice. When you are new to our office, we put in the effort to provide you with a positive and comforting experience.

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About Us

Our team of professionals is dedicated to giving our patients the highest quality of optometry care.

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Making Your Best Vision Our Personal Mission!

Here at William C. Fruchtman, O.D., we are proud to serve East Rutherford, NJ . Our team of professionals is dedicated to giving our patients the highest quality of optometry care. We offer a full range of optometry services so all of your family’s needs are met under one roof.

Our goal is for you to leave our office with a memorable and enjoyable experience, which is why our welcoming and compassionate staff will do everything they can to make you feel right at home. 

If you are looking to brighten and enhance your vision, please don’t hesitate to contact us today at (201) 728-9222!

Testimonials

Another simple, completely thorough and informative, and pleasant experience at Dr Fruchtman for my (3rd) annual visit/ Check up. Thanks, Doc, for always going above and beyond in... read more

Ben K.

I had to take my 10yr old for her first eye exam. Dr Fruchtman was wonderful with her and very patient with my 3yr old constantly talking. He had a great sense of humor and made... read more

Melissa D.

Great doctor. Friendly staff. Speaks Spanish and Polish. I came in for an eye exam and also picked up a nice pair of glasses. Dr. Fruchtman is very thorough and makes an eye exam... read more

Tommy K.

Ben K.

Another simple, completely thorough and informative, and pleasant experience at Dr Fruchtman for my (3rd) annual visit/ Check up. Thanks, Doc, for always going above and beyond in the care of my eyes. It's a safe, comfortable feeling to walk out of your office after being examined by the newest, latest and greatest machines to help provide your always perfect diagnosis and help. And, thanks, almost as much, lol, for helping to navigate the different insurances I've had. I am grateful to you and Melania. BEST!

Melissa D.

I had to take my 10yr old for her first eye exam. Dr Fruchtman was wonderful with her and very patient with my 3yr old constantly talking. He had a great sense of humor and made my daughter very comfortable. Also, he has an amazing Rubber Tree in his office that is to die for! 10/10 would recommend.

Tommy K.

Great doctor. Friendly staff. Speaks Spanish and Polish. I came in for an eye exam and also picked up a nice pair of glasses. Dr. Fruchtman is very thorough and makes an eye exam fun which is a feat in itself. Easy to talk to as well. Would recommend.
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