Welcome To Our Office in East Rutherford, NJ . We Welcome New Patients. Schedule Your Appointment Today
Welcome To The Office Of
William C. Fruchtman, O.D.
Comprehensive Eye Examinations
Your eyes can change over time, sometimes without noticeable symptoms. Comprehensive eye examinations evaluate both your vision and the health of your eyes and can help detect eye conditions as early as possible.
Dr. Fruchtman provides personalized eye care for children and adults, using advanced diagnostic technology when appropriate to evaluate and monitor your eye health.
Personalized Contact Lens Care
Contact lenses are not one-size-fits-all. Your prescription, eye health, comfort, and lifestyle all play a role in finding the right lenses for you.
Whether you are new to contact lenses or experiencing dryness, discomfort, or blurry vision with your current lenses, Dr. Fruchtman can evaluate your needs and discuss available options.
Eyeglasses for Your Vision and Lifestyle
The right eyeglasses should provide clear, comfortable vision and fit the way you live.
Our office offers eyeglass frames and lens options for different prescriptions, visual needs, personal preferences, and budgets. We take the time to help you choose eyewear that works well for you.
Our Services
We are dedicated to providing the highest level of service so you can have the vision you deserve.
New Patients
Part of easing your concerns is explaining what you can expect from our practice. When you are new to our office, we put in the effort to provide you with a positive and comforting experience.
About Us
Our team of professionals is dedicated to giving our patients the highest quality of optometry care.
Your Vision. Your Eye Health. Our Personal Commitment.
At William C. Fruchtman, O.D., we provide personalized eye care for patients in East Rutherford and throughout Bergen County, including Rutherford, Carlstadt, Wallington, Wood-Ridge, Hasbrouck Heights, Lyndhurst, and surrounding communities.
For more than 30 years, Dr. William Fruchtman has cared for children, adults, and families with a wide range of vision and eye health needs. Our office provides comprehensive eye examinations, contact lens care, advanced diagnostic testing, and the diagnosis and management of conditions including glaucoma, diabetic eye disease, macular degeneration, and dry eye disease.
We believe good eye care starts with listening. Dr. Fruchtman takes the time to answer questions, explain examination findings, and help patients understand their treatment options. With advanced technology and a welcoming, experienced staff, our goal is to provide thorough eye care in an office where patients feel comfortable and known.
New patients are always welcome. If you have concerns about your vision or eye health, or it has simply been too long since your last eye examination, contact our office to schedule an appointment.
Testimonials
Another simple, completely thorough and informative, and pleasant experience at Dr Fruchtman for my (3rd) annual visit/ Check up. Thanks, Doc, for always going above and beyond in... read more
Ben K.
I had to take my 10yr old for her first eye exam. Dr Fruchtman was wonderful with her and very patient with my 3yr old constantly talking. He had a great sense of humor and made... read more
Melissa D.
Great doctor. Friendly staff. Speaks Spanish and Polish. I came in for an eye exam and also picked up a nice pair of glasses. Dr. Fruchtman is very thorough and makes an eye exam... read more